Public Relations is the discipline which looks after reputation, with the aim of earning understanding and support and influencing opinion and behaviour. It is the planned and sustained effort to establish and maintain goodwill and mutual understanding between an organisation and its publics.
At the end of the lectures, participants should be able to;
- Know what Public Relations is all about.
- Understand Ethics in Public Relations
- Carry out Research and programming in Public Relations.
- Reach Diverse audiences and make use of Press Release tools.
- Understand Digital Communication and all about Press Release.
- Know all about the overview of planning an event.
Basic English
A statement of accomplishment establishes that a student has sufficiently and adequately completed about 80% of the course's requirement and is expected to have properly understood the underlying skill and knowledge being taught, and can apply them with little or no supervision.
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Fundamentals of Agribusiness Agribusiness is the business sector encompassing farming and farming-related commercial activities.
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